What are sponsored ads in ChatGPT?
They are paid ad units shown below relevant ChatGPT responses. OpenAI says ads are clearly labeled and remain separate from the answer, so a sponsored placement does not change what ChatGPT says.
Sponsored results
ChatGPT sponsored ads
ChatGPT sponsored ads are paid, clearly labeled cards shown below relevant responses. They remain separate from the answer itself. This page shows real examples captured by ChatGPT Ads Library and explains how the sponsored surface works.
Platform details are based on OpenAI's current ads documentation.
Observed in our captured sample
5,535
Advertisers tracked
17,261
Unique creatives
117,786
Placements captured
634
Niches covered
What sponsored results look like
These are recent, indexable sponsored cards from our captured sample. Open any card to see its creative, advertiser, niche, and the prompts associated with it.
doordash.comSponsored
Late Night Food Open Now
Order food from local spots open late, delivered fast.
Indoor Trampoline Parks & Family Entertainment Centers
BlindsterSponsored
Custom Blinds, Shades & Shutters from Blindster
Shop Our Custom-Made Blinds & Shades Today.
Annual Home Maintenance Subscription & Home Care Concierge Plans
AngiSponsored
Local Exterior Painting
Get quotes in minutes from affordable exterior painters.
Custom Window & Door Replacement & Installation
Renewal by Andersen ProsSponsored
Beautiful Windows for Your Home
Add light and curb appeal with new custom windows. Free consultation available now.
Architectural Salvage & Reclaimed Building Materials
Zayed Law OfficesSponsored
Top Chicago Medical Malpractice Lawyer
More Than $150 Million Recovered For Injury Victims. Free Consultation.
Custom Prosthetics, Orthotics & Pediatric Mobility Devices
Havenly, Inc.Sponsored
#1 Interior Design Service
Stunning Interior Design, Now Within Reach. In-Person & Online Services Available Now!
Custom Aquarium Design, Installation & Maintenance ServicesWho runs sponsored ads on ChatGPT?
The advertiser mix spans software, finance, retail, travel, and other commercial categories. Explore prominent advertisers observed in the library, then open a profile to inspect its captured creatives.
MastercardMonday.comCloudflareZoomInfo Technologies IncBestMoneyCapterraSalesforceHiBobAikido SecurityAirOps
Browse all advertisersHow sponsored ads are targeted
OpenAI says ad selection begins with what is being discussed in the current conversation. Advertisers use context hints to describe the conversations where an ad may be relevant. The library reverse-engineers likely targeting patterns from real ads and triggering prompts, not from an advertiser's submitted text.
Sponsored placement is not organic recommendation
A paid card is labeled Sponsored and sits separately from ChatGPT's generated response. Organic product results and brands mentioned in an answer are different surfaces. OpenAI says an ad does not influence the answer and is not an endorsement. Our library records observed paid placements, not private user data or OpenAI's complete campaign reporting.
Read the capture methodologySponsored results versus ad examples
This guide defines the sponsored surface and who appears in it. For a visual walkthrough of card formats and fields, read our guide to what ChatGPT ads look like.
See what ChatGPT ads look likeFAQ
ChatGPT sponsored ads, answered
The questions people actually ask.
Where do sponsored ads appear in ChatGPT?
OpenAI says an eligible conversation may show an ad unit below a ChatGPT response when there is a relevant match. Availability can vary by plan, region, and the stage of OpenAI's ads rollout.
How does ChatGPT choose which sponsored ad to show?
OpenAI says ad selection starts with the topic of the current chat and matches it to relevant advertiser submissions. When ad personalization is enabled, additional permitted signals may be used. Advertisers do not receive users' ChatGPT conversations.
Who runs sponsored ads in ChatGPT?
ChatGPT Ads Library currently contains 17,261 unique creatives from 5,535 advertisers. These figures describe our captured sample, not OpenAI's complete advertising activity.
Are sponsored results the same as ChatGPT's answer?
No. The generated answer and the paid placement are separate. OpenAI states that advertisers cannot shape, rank, or alter ChatGPT's response, and that seeing an ad is not an endorsement of the advertiser.
Where does this sponsored-ad data come from?
We probe ChatGPT with realistic consumer prompts and record the sponsored cards returned, including the creative, advertiser, niche, and triggering prompt. Figures reflect our captured sample rather than OpenAI's internal reporting.
Browse the sponsored ads we have captured
Search by advertiser, industry, niche, or the prompt associated with an ad.