What agencies use it for
Win the pitch
Walk into a new-business meeting already knowing whether the prospect's competitors are running ads inside ChatGPT, and what those ads say. Look up any brand or domain and get the answer before the call.
Check a brand →Research a client's category
See every advertiser captured in your client's niche, their creatives, and how crowded the category actually is, so your recommendation is grounded in what competitors are really doing.
Research competitors →Find the openings
Surface niches and sub-topics with real ChatGPT ad demand but few advertisers competing. This is where a client's budget goes furthest while the platform is still young.
Find open niches →Plan the buy
Benchmark competition and modeled cost by industry, and see the real consumer prompts that trigger ads in the category, so media plans and targeting are built on observed behaviour.
See benchmarks →We are the data layer, not an agency. What we provide is evidence: the sponsored results we have actually captured inside ChatGPT, so your strategy and your pitch rest on what competitors are really doing rather than on guesswork.
Why this matters now
ChatGPT advertising is early. Most categories still have very few advertisers, which means the agency that can show a client exactly who is present, what they are saying, and which conversations are still uncontested has a genuine advantage, one that disappears once the platform fills up. The data to make that case is on this site and free to browse.
Working across several clients?
Tell us what your agency workflow needs and we'll tell you honestly whether we can support it today.
Get in touch →FAQ
Agencies, answered
The questions people actually ask.
01Do you run ChatGPT ad campaigns for agencies?
No. We are not an agency, and your clients' campaigns stay with you. We are the data layer: a public database of the ads actually running inside ChatGPT, which agencies use for competitive research, pitching, and planning. Campaign execution happens in OpenAI's Ads Manager.
02How do agencies use ChatGPT ad data for clients?
The four common jobs are pitching (show a prospect who already advertises in their category), category research (every advertiser and creative captured in a client's niche), finding uncontested niches, and planning the buy against industry benchmarks and real trigger prompts. We currently track 19,050 advertisers and 121,921 creatives across 970 niches.
03Can I research multiple clients across different industries?
Yes. The library covers 970 niches, so you can research any number of client categories from the same account. Browsing and searching are free with no account; the deeper market intelligence views require a free account.
04Is there an agency plan or white-label reporting?
Agencies can work with us through our partner program. We are the data layer: a public database of the ads actually running inside ChatGPT, which partners use for competitive research, pitching, and planning for their clients. Browsing, searching, and the free tools stay open to everyone, and the market intelligence layer needs a free account.
05Where does the data come from?
We probe ChatGPT with realistic consumer prompts and record which ones return sponsored ads, and from whom. Counts describe our captured sample, not OpenAI internal data, and we are explicit about that everywhere. See the methodology page for the full provenance model.