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The real user prompts we captured this ad appearing on inside ChatGPT.

  • Are USDA loans available for rural container home builds

  • What is a construction to permanent loan for a container home

Why does this ad win these prompts?

The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.

Appears inPersonal Loans & LendingReal Estate
Seen 2× across our captures
Better.com ChatGPT ad — Remodel funding?
Remodel funding?
Better.com ChatGPT ad — Rental project funding
Rental project funding
Better.com ChatGPT ad — What will it cost?
What will it cost?
Better.com ChatGPT ad — What makes sense here?
What makes sense here?
Better.com ChatGPT ad — Want cash asap?
Want cash asap?
Better.com ChatGPT ad — Landlord funding path
Landlord funding path

We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.

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Questions about the data, a brand you expected to see, partnerships, or access to the intelligence layer. We read every message.

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