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The real user prompts we captured this ad appearing on inside ChatGPT.

  • are heated gutter guards worth it for ice dams and how much do they cost to install

  • leafguard keeps overflowing during heavy rain should i switch to a micro mesh system or is something else going on

  • my roof is 25 years old can i still put solar on it or do i need a new roof first

  • my roof keeps getting damaged every storm, are there concierge plans that handle ongoing repairs

  • what happens to my panels and warranty if my solar installer goes bankrupt like sunpower or lumio did

  • What roofing options exist for a shipping container home

Why does this ad win these prompts?

The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.

Seen 6× across our captures

We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.

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