
Remove Friction. Increase Adoption.
We identify friction points & redesign experiences that improve conversion, adoption, and retention.

We identify friction points & redesign experiences that improve conversion, adoption, and retention.
The real user prompts we captured this ad appearing on inside ChatGPT.
how to run usability testing
The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.
We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.
Questions about the data, a brand you expected to see, partnerships, or access to the intelligence layer. We read every message.