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The real user prompts we captured this ad appearing on inside ChatGPT.

  • tired of spreadsheets for vendor risk assessments what platform should we switch to

Why does this ad win these prompts?

The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.

Appears inCompliance & GRC Platforms
Seen 1× across our captures
Palo Alto Networks ChatGPT ad — Secure startup AI use
Secure startup AI use
Palo Alto Networks ChatGPT ad — Protect against fraud
Protect against fraud
Palo Alto Networks ChatGPT ad — Enterprise security
Enterprise security
Palo Alto Networks ChatGPT ad — Safer AI for startups
Safer AI for startups
Palo Alto Networks ChatGPT ad — Secure employee AI use
Secure employee AI use
Palo Alto Networks ChatGPT ad — Analyze phishing with AI
Analyze phishing with AI

We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.

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Questions about the data, a brand you expected to see, partnerships, or access to the intelligence layer. We read every message.

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