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The real user prompts we captured this ad appearing on inside ChatGPT.

  • best financial services for childcare and daycare businesses

Why does this ad win these prompts?

The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.

Appears inBusiness Consulting
Seen 1× across our captures
OnPay, Inc. ChatGPT ad — Payroll for 3-10 clients
Payroll for 3-10 clients
OnPay, Inc. ChatGPT ad — Salon? Try OnPay payroll
Salon? Try OnPay payroll
OnPay, Inc. ChatGPT ad — Real people. Payroll done right.
Real people. Payroll done right.
OnPay, Inc. ChatGPT ad — Animal clinic? Try OnPay Payroll
Animal clinic? Try OnPay Payroll
OnPay, Inc. ChatGPT ad — Run payroll? Try OnPay:
Run payroll? Try OnPay:
OnPay, Inc. ChatGPT ad — Paychex user? Try OnPay
Paychex user? Try OnPay

We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.

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