The real user prompts we captured this ad appearing on inside ChatGPT.
best tax software for filing a complex return with multiple incomes
h and r block vs turbotax for filing with dependents comparison
is freetaxusa safe and reliable for filing federal and state
is taxslayer really free for w2 only or are there hidden upsells
should i use turbotax or hire an accountant comparison
Why does this ad win these prompts?
The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.
We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.