The real user prompts we captured this ad appearing on inside ChatGPT.
best drywall repair kit for patching holes and cracks with smooth finish
best paint brush and roller set for smooth finish on walls trim and cabinets
best paint for kitchen cabinets with durable finish and easy application DIY
how to refinish a cast iron antique bathtub without ruining the original porcelain finish
Why does this ad win these prompts?
The prompts are the clue. The answer is the audience it is really aimed at, and the context hint quietly placing it here.
Remodel Old Windows Fast
Yaheetech Patio 12 in. Interlocking Deck Tiles (27-Pack)
Tunearary 12 in. x 12 in. Dark Gray Outdoor Modular Interlocking Deck Tile Floor Tile, DIY, 44-Pieces
ITOPFOX 12 in. x 12 in. Square Gray Plastic Outdoor Interlocking Deck Tiles Pebble Stone Pattern Waterproof Anti-Slip (24-Pack)
Goof Off 1 Gal. RustAid Outdoor Rust Stain Remover
Gladiator 15 in. Freestanding Trash Compactor in Hammered Granite
We capture sponsored ads inside ChatGPT by probing it with realistic consumer prompts and recording the creative + the triggering prompt. Explore the full ad library.